Interviews Archive

Pioneers of Digital Book Reviews and Coverage from 2012

2012 was a great year for us. We finished the book, we got through the editorial process, Kogan Page did a great job bringing the book to market on time in October and we have had lots and LOTS of really positive reviews and coverage including: USA Today – “Pioneers of Digital makes for compelling […]

Jess Greenwood from R/GA on Creativity & “Being Interested”

Last week we revealed Avinash Kaushik from Google as one of our Pioneers of Digital. Today, we’re pleased to say Jess Greenwood, formerly from Contagious Magazine and now at R/GA, also agreed to be interviewed about her fantastic work at the London-based magazine and the growth of the publication and off-shoot divisions as “must go […]

The Future of TV via Ross Honey from Xbox

While is was in New York a couple of weeks ago for the Digital Content NewFronts, I finally got to meet Ross Honey who heads up advertising and entertainment on Xbox. Not only is he a great bloke (and an excellent presenter – he’ll be in Cannes with us for the advertising festival), he also […]

Book Interview: Optimize by Lee Odden from TopRankMarketing

One recurring theme in our book – Pioneers of Digital – centres around providing real value for customers on the web. More often than not, that value comes in the form of great content, but too many business owners and brands forget (or are unaware of) the nuts and bolts that, when put together, can […]