September, 2012 - Archive

New UK Event: Marketing Trends with Kogan Page and The British Library

With Pioneers of Digital launching in the UK next week, co-author, Paul Springer, will be at the British Library with a host of other marketing experts talking about the book during an event organised by our publisher Kogan Page on Friday 5th October. The trends discussed will be as follows: TREND #1 Joeri Van den […]

Pioneers of Digital Now LIVE on Kindle UK

Amazon have flicked a switch and you can now pre-order your digital copy of the book so it downloads instantly next week when published in the UK. The launch date is 3rd October, with the US following on November 28th. If you have the slightest desire to get a copy then please pre-order now, as […]

Pioneers of Digital at Social Media Week London

Those lovely people at Social Media Week London have invited us to talk about the book at Google’s Campus in London on Tuesday 25th September at 2pm. Check out the session description here, and if you go and see Paul speak (Mel’s back home in Seattle), let us know what your think @DigiPioneers or on […]

Vanessa Fox on Creating Google Webmaster Tools

Anyone who has used Google has been exposed to the groundbreaking work started by Vanessa Fox in 2005. That’s a lot of people. The 7th in our Pioneers of Digital series we’re blogging before the book launches in the UK and the US, is now founder of Nine By Blue, a Seattle-based marketing intelligence firm […]

Malcolm Poynton and Dove’s Campaign for Real Beauty

The 6th Pioneer in our reveal series is Malcolm Poynton, the inspirational Executive Creative Director at Ogilvy One (London) who brought the massive digital vision for Dove’s Campaign for Real Beauty to life. The project’s global ambition required an approach to digital that had never been achieved before. Poynton, a New Zealander with plenty of […]